Corporate Communication Metrics and KPIs Training Course

ICTI and Partners Certification

1 Week

20 Hours

Classroom, In-House, Online

Price: £3500

Group discounts available. Get Registered for more details.

Get Registered!

Corporate Communication Metrics and KPIs Training Course offered by Imperial Corporate Training Institute equips corporate professionals with the skills to measure, analyse, and optimise communication performance. The course focuses on identifying the right communication KPIs and performance metrics, enabling organisations to track progress and improve effectiveness across internal and external channels.

Participants will gain expertise in measuring communication effectiveness using data-driven approaches. The program covers PR and corporate communication analytics, communication ROI measurement training, and strategic performance metrics to support informed decision-making. Professionals will learn how to align metrics with corporate goals to maximise impact.

The course emphasises corporate reporting communication KPIs and executive communication measurement frameworks. Participants will develop skills to create dashboards and analytics tools that enable real-time monitoring of communication initiatives. This ensures a structured approach to evaluating messaging and stakeholder engagement.

By completing this training, participants will be able to implement corporate communication metrics training effectively, optimise communication strategies, and support organisational objectives. The course builds proficiency in translating data into actionable insights that enhance reputation, engagement, and overall corporate performance.

Objectives

Develop corporate communication metrics training skills for professional teams
Learn to identify and track key communication KPIs for organisational impact
Measure communication effectiveness across internal and external channels
Apply PR and corporate communication analytics to decision-making
Implement communication ROI measurement training for corporate initiatives
Align strategic communication performance metrics with business objectives
Create corporate reporting communication KPIs for leadership reporting
Build data-driven corporate communication strategies for measurable results
Develop communication dashboards and analytics for real-time monitoring
Use executive communication measurement frameworks to assess impact
Improve stakeholder engagement through performance-based communication analysis
Optimise corporate messaging and reporting to enhance overall business outcomes

Target Audience

Corporate communications managers responsible for performance measurement
PR executives tracking corporate communication effectiveness
Marketing managers integrating KPIs into communication strategies
Senior leaders monitoring internal communication engagement
Corporate trainers overseeing communication metrics programs
Executives managing stakeholder communication and reporting
HR professionals measuring employee communication effectiveness
Brand managers evaluating communication ROI
Team leaders monitoring departmental messaging performance
Digital communication specialists analysing analytics dashboards
Business analysts integrating communication data into corporate strategy
Professionals seeking to develop data-driven corporate communication skills

Course Modules

This module covers foundational concepts of corporate communication metrics and KPIs. Participants will explore why measuring communication effectiveness is essential and how to establish relevant metrics that align with business objectives.

Participants will learn to define and select KPIs that reflect organisational communication goals. The module addresses quantitative and qualitative indicators for internal and external messaging, ensuring meaningful measurement.

This module focuses on applying analytics to PR and corporate communications. Participants will examine data collection techniques, interpretation methods, and reporting structures to improve communication decision-making.

Participants explore frameworks for measuring return on investment in communication initiatives. The module covers strategies for linking communication outcomes to organisational performance and business value.

This module teaches participants to implement performance metrics in strategic communication planning. Emphasis is placed on monitoring campaigns, aligning objectives, and assessing messaging impact across stakeholders.

Participants will gain skills in developing reporting structures and communication dashboards. The module covers visualisation techniques, real-time monitoring, and tools for presenting actionable insights to executives.

This module addresses frameworks for evaluating executive communication initiatives. Participants will learn how to assess leadership messaging, measure stakeholder engagement, and track corporate communication outcomes.

The final module focuses on integrating data analytics into communication strategy. Participants will explore how to use metrics to guide decision-making, improve engagement, and optimise corporate communication performance.

FAQs

What is the focus of the Corporate Communication Metrics and KPIs Training Course?

The course focuses on measuring and analysing communication performance using KPIs, dashboards, and data-driven strategies.

Who should attend this training?

Corporate communication managers, PR executives, marketing managers, senior leaders, and professionals managing communication performance.

Will participants learn to create dashboards for communication analytics?

Yes, the course includes modules on corporate reporting, dashboards, and executive measurement frameworks for real-time monitoring.

How does this course improve communication ROI?

Participants learn to link communication activities to business outcomes, measure effectiveness, and optimise messaging strategies.

Can this training support internal and external communication measurement?

Yes, the program covers both internal and external communication metrics to improve engagement and organisational performance.

Course Dates

Availiable Dates

Place

April 6, 2026

August 3, 2026

December 7, 2026

Register

Course:

Place:

Category:

Course Date:

Language:

Duration:

Number of Attendees:

Participant Type:

Full Name

Job Title

Phone

Mobile

Company

Address